Design Thinking Para La Innovacion Estrategica por Jose A Portela

Design Thinking Para La Innovacion Estrategica por Jose A Portela

Titulo del libro: Design Thinking Para La Innovacion Estrategica

Autor: Jose A Portela

ISBN: 8492921064

Jose A Portela con Design Thinking Para La Innovacion Estrategica

As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.Design Thinking for Strategic Innovationpresents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources.

  • Amazon Sales Rank: #3414062 in Books
  • Published on: 2014-12-30
  • Released on: 2014-12-30
  • Original language: Spanish
  • Number of items: 1
  • Dimensions: 8.25" h x 8.25" w x .75" l,
  • Binding: Hardcover
  • 210 pages